PLANNING: TREATMENT

For Frank Ash, Creative Consultant who has taught storytelling and creativity techniques to teams across the BBC, it is important to focus on the audience: what will interest the audience? How will the narrative develop.

• Think about your favourite book or film or any ‘good story’ you recently watched online, could you sum up its narrative into ‘one elegant sentence’ to provide its ‘topline’?
• What was its big story question, and how important was it to your appreciation of the text?" 

Thanks for the presentation to The University of Birmingham and FutureLearn: 
Video © BBC, Text © University of Birmingham


We will aim to define in the treatment of our trailer:

The top-line:  A boy and a girl have a happy loving relationship but it takes a turn for the worst when we realise

The big question: Does something tragic happen to the relationship? what caused this unhappiness?